A new TVC for Etisalat by Impact BBDO has launched across the UAE. Targeting pre-paid subscribers, the commercial uses mafia hitmen and humour to announce the launch of the new ‘Deal of the Day’ service. All pre-paid subscribers are now offered a new deal every day that is customised to their usage habits.
Project Deal of the Day
Client Etisalat UAE
Agency Impact BBDO
Business director Irfan Fatmi
Creative director Jihad El Khoury
Account manager Nada Assaf
Director Ali Ali
DOP Yves Sehnaoui
Production house Dejavu
Producer Manasvi Gosalia
Editor Amr Rabei
Art director Nathalie Harb