DDB Dubai has rolled out an integrated countdown campaign for Dubai Parks & Resorts ahead of its eagerly anticipated opening on October 31.
DDB kicked off the campaign, entitled ‘Where Amazing Meets Amazing’, with a larger-than-life commercial that sees some of the park’s most famous figures, including Shrek, the Smurfs and Kung-Fu Panda, descending upon the Dubai desert.
Client: Dubai Parks and Resorts
TITLE: Where Amazing Meets Amazing
AGENCY: DDB Dubai
ECD: Firas Medrows
Group Creative Director: Zahir Mirza
Creative team: Kapil Mayekar, Victor Haffling, Zahir Mirza
Business Director: Iris Minnema
Senior Account Manager: Sama Ibrahim
Production House: Big Kahuna Films