Anghami Inc., the leading music and entertainment audio platform in the MENA region, recently collaborated with Warner Music MENA to host a celebration for the highly-anticipated album “11:11” by Saudi artist Dalia Mubarak.
The event took place on November 11th at Anghami Lab, right at the heart of Riyadh Boulevard.
Dalia, the Saudi Pop Music star, intentionally chose the celebration date to align perfectly with her album’s title, 11:11, and became the first artist to host an album celebration event exclusively at Anghami Lab, Riyadh.
The highlight of the evening was the premiere of her music video ‘Sodfa’ at Anghami Lab and the takeover of Dalia Mubarak on Riyadh Boulevard Square screens at the significant time of 11:11 PM, a collaboration that was made possible with the support of two leading Saudi entities, Riyadh Season and Boulevard Riyadh City.
Beyond her performance, she also shared some inspirations and untold stories behind each track with the audience which included representatives from Saudi and regional press, prominent composers, and poets who worked on her album, as well as her fans, family, and the management team of Anghami, Warner Music MENA, and HuManagement, highlighting widespread support for her musical journey.
Dalia, the celebrated Saudi pop artist, shared: “I would like to extend my heartfelt thanks to Warner Music MENA for their invaluable support and to Anghami & Anghami Lab for being the incredible hosts to the launch of my new Album in my beloved, Riyadh. Sharing this significant milestone with the people I cherish was a profound honor, all the love for the incredible support.”
Ahmed Nureni, General Manager at Warner Music MENA, said: “We are extremely happy to be celebrating this fantastic album with Dalia. She has worked so hard to make something unexpected and out of her comfort zone, and the results are incredible.
“We couldn’t be happier to help her achieve her goals with this record. I’d like to thank our partners at HuManagement and our renowned local DSP, Anghami, as well as Anghami Lab for sharing its beautiful space. Saudi Arabia and Riyadh Boulevard is the perfect place to celebrate, surrounded by the gigantic billboards that lit up with Dalia’s images at exactly 11.11. It was definitely a memorable night.”
Salam Kmeid, Head of Content Marketing at Anghami, said: “We’re thrilled to be having the first album launch event at Anghami Lab with Dalia Mubarak and Warner Music MENA, shedding light on local talents in Saudi Arabia and celebrating their stardom in the heart of Riyadh Boulevard.”
Dalia’s passion radiated throughout the preparation of her latest album, and the inclusion of diverse Arabic dialects was a reflection of her creative growth. As she continues to captivate audiences with her unique blend of creativity and talent, her presence on Anghami reaffirms the platform’s commitment to promoting and supporting exceptional musical talents in the MENA region.
