Farah Abou Ghanem, Managing Director, Crimtan MENA. Programmatic advertising specialists Crimtan have appointed Farah Abou Ghanem to Managing Director for its MENA operations. She replaces the outgoing Phillipe Khouri, who has spent the last 4 years growing the the company’s client-base in the MENA region.
Stepping up from her role of Regional Business Development Director, Abou Ghanem will join the global leadership team, spearheading Crimtan’s MENA office at a pivotal time.
“This is an exciting time for Crimtan MENA and I’m pleased to welcome Farah to the global leadership team,” said Paul Goad, CEO, Crimtan on Abou Ghanem’s appointment.
Since joining Crimtan in 2021, the company said that Abou Ghanem has been instrumental in winning new clients, including Accor, Flynas and Rotana.
“Throughout her time with Crimtan, she’s been a highly valued colleague and I’m looking forward to seeing her continue her success as MD for the MENA region,” added Goad.
Therefore her promotion is a direct result of her ability to organise, deliver and delight the company’s clients.
“I’m delighted to step into a leadership role as Managing Director for Crimtan MENA,” said Abou Ghanem on her promotion. “My journey with the organisation has been filled with highlights and I’m happy to lead the MENA office as we continue to work with the most amazing organisations in the region.”
“I’d also like to offer a sincere thank you to Phillipe who has been a brilliant mentor, role model and colleague,” she added.
