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Create expands digital experience team with new hires

Create's new hires will aim to strengthen its digital experience team with a special focus on servicing its newest clients.

From left: Ali Syed, Project Director; Ismet Trako, UX Lead; Erik Tubbs, Business Director

Create has announced the expansion of its digital experience team with three key new hires.

“We are thrilled to welcome these key hires to the Digital Experience Team. Their expertise and fresh perspectives are invaluable as we continue to expand the team and our impact across the region,” said Shoaib Hafeez, Technology Director and Head of the Digital Experience Department.

Erik Tubbs has joined Create as a Business Director. He will focus on developing and implementing strategic initiatives that meet our clients’ objec


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