posted on Aug. 01, 2024 at 11:52 amAug 1, 2024

Cheil MEA appoints business director for UAE

posted on Aug. 01, 2024 at 11:52 amAug 1, 2024

The newly announced appointment names Sanjay Bhatia as Cheil MEA's business director, effective immediately.

Sanjay Bhatia, Business Director, Cheil MEA

Cheil Middle East & Africa has announced the appointment of Sanjay Bhatia as its new business director.

With over 25 years of extensive experience, Cheil MEA says Bhatia has demonstrated an exceptional ability to transform brands and drive business growth.

Bhatia has previously been business director for Aló, where he overlooked integrated marketing solutions for a varying roster of clients. He has also held leadership business director roles at C2 Comms and FCB Global.

Bhatia’s experience in visionary and disruptive business and communication strategies makes hi

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the authorShantelle Nagarajan

Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.