Cannes Lions has announced the winners for the first three days of the Awards Show of the week, during Cannes Lions Live, running from 21-25 June 2021.
The MENA region has collected Gold, Silver and Bronze across different categories. The United Arab Emirates, Saudi Arabia, Lebanon and Egypt have collected awards in the categories announced so far. The UAE leads the region with a total of 11 awards.
The winners from the MENA region for the three first days include:
MEMAC Ogilvy, Dubai, UAE – Buy With Your Time for Ikea- Gold / Bronze
Leo Burnett, Beirut, Lebanon – #Safetyforsafekeeper “Baklava Got Legs” – Gold
Wunderman Thompson, Riyadh / J. Walter Thompson, Riyadh, Saudi Arabia – The Man Who Couldn’t Handle His Handle – Silver
Industry Craft Lion:
TBWA\RAAD, Dubai, UAE – Peacecamo – Silver
Creative Strategy Lions:
FP7 Mccann, Dubai, UAE – A Dad’s Job for Home Centre – Bronze
Wunderman Thompson, Riyadh, Saudi Arabia – Burjer Kinj Or Burgher Kingh? for Burger King – Silver
Impact BBDO, Dubai, UAE -The New National Anthem Edition for An Nahar Newspaper – Silver / Bronze
Fp7 Mccann, Cairo, Egypt -Rooftop Farms for Knorr – Silver
TBWA\RAAD, Dubai, UAE – SHIFT+K+F+C for KFC Arabia – Bronze
FP7 Mccann, Dubai, UAE – A Dad’s for Home Centre Job – Bronze
IMPACT BBDO, Dubai, UAE – Close The Gap – Bronze
VMLY&R, Dubai, UAE – The Last Possessions – Bronze
FP7 Mccann, Dubai / Mccann HEALTH, Dubai / FP7 Mccann, Beirut, UAE/Lebanon – Blood Unity – Silver
Mullenlowe Mena, Dubai, UAE – Double Moon for the UAE Government Media Office- Silver
TBWA\RAAD, Dubai, UAE – King of the Internet for Connect – Bronze
All of the winning work and case films can be viewed on LIONS platform The Work. Today’s Awards Show marked day three of Cannes Lions Live, alongside a live broadcast bringing analysis of the work from jury members, Presidents and Lion-winners’ interviews.
Cannes Lions Live will continue to unveil the winners on the 24th and 25th June 2021.