FeaturedVideo & AudioAustyn Allisonposted on Jul. 15, 2017 at 1:52 amCampaign Cannes Diaries 2017: Kevin AlloccaAustyn Allisonposted on Jul. 15, 2017 at 1:52 amShare on FacebookShare on TwitterShare on LinkedIn Kevin Allocca, YouTube head of culture and trends at Google, talks about how YouTube has helped shape popular culture. And he has some advice for brands who want their agencies to produce a video that will go viral. Tags:Campaign Cannes DiariesCannescontentGooglevideoYouTubeprevious articleCampaign Cannes Diaries 2017: Laura Jordan Bambacknext articleCampaign Diaries: Mina Al-Oraibi, editor in chief, The National You Might Also LikeDates for Young Lynx Academies in Dubai and debut in Riyadh revealedJan 20, 2025The best Middle East production houses of 2024Jan 20, 2025Affiliate marketing: Scaling homegrown UAE businesses globallyJan 20, 2025The best Middle East independent agencies of 2024Jan 20, 2025Extending brand lifestyle with meaningful brand experiencesJan 20, 2025Volkswagen Middle East signs two-year sponsorship of Al-Ittihad FCJan 20, 2025MassiveMusic sets sail in Saudi Arabia with sonic identity for AROYA CruisesJan 20, 2025How would a potential U.S. TikTok ban affect agencies social media strategies?Jan 20, 2025UAE Young Lions 2025: Registrations open for Digital and Media categoriesJan 20, 2025
