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Campaign Middle East
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Shantelle Nagarajan
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Blinx hits 6 billion views in year one of operations

Shantelle Nagarajan
posted on

A year after its launch, Dubai-based Blinx reflects on its success in digital content creation in the MENA region.

Blinx studios and team members in Dubai Media City.

Blinx, a Dubai-based digital content creation and storytelling hub targeted towards Gen Z and Millennials in the Middle East and North Africa (MENA) region, has revealed the achievements of key milestones since its launch on September 14, 2023: 6 billion views, and 6.5 million followers.

The results stem from around 125,000 social media posts, of which include 60,000 videos, in its inaugural year of operations in the region.

With a strong presence on Instagram, TikTok, and its own digital app, Blinx also boasts 2.55 million followers across its two Instagram accounts and 2


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Tags:BlinxContent creationEil Al AndariFadi RadihubNakhlé ElHagestorytelling
the authorShantelle Nagarajan
Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.
All posts byShantelle Nagarajan

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