Asharq News announced the launch of Asharq Business Green, a new digital offering spanning the web and social media, focusing on climate change, sustainability and green news. The new vertical, available across multiple platforms, will include curated content from Bloomberg Green, Bloomberg’s climate change-focused editorial brand reproduced in Arabic.
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The new vertical complements the existing offerings from Asharq News and provides its audience with an indispensable guide to business, technology and culture in the climate arena. It will leverage the unparalleled data and resources of one of the world’s leading news and media organisations to present cutting-edge environment and sustainability coverage in easily consumable formats.
Launched in January 2020, Bloomberg Green leverages deep data expertise of Bloomberg, to deliver original reporting and solutions-driven coverage on the business, science, and technology of climate change. As part of an exclusive content agreement between Asharq News and Bloomberg Media, Asharq Business with Bloomberg draws on Bloomberg’s extensive financial and economic content, analysis, and market data, to provide Arabic-speaking audiences around the world with curated news and analysis on the companies, markets and economies shaping the Middle East.
Speaking about the new vertical, Riad Hamade, Director of Business News at Asharq News said: “Media outlets today have a responsibility to ensure a green agenda when it comes to planning strategic growth- this is particularly relevant as the world embarks on post-pandemic recovery. Asharq News is dedicating efforts under one of its key CRS pillars focused on Environment and Sustainability, which is well-aligned with the objectives of the United Nations’ Sustainable Development Goals.
Hamade added: “We believe there is an urgent need to ensure recovery plans that shape economies, that are clean, green, safe, healthy, and more resilient. Our new offering will focus on green solutions and businesses, drawing on the best of Bloomberg Green’s content”.
Social handle: @AsharqGreen