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Anticipation builds for Athar – Saudi Festival of Creativity

After an exciting reveal in the south of France, Athar shares a sneak-peek into its thrilling headline speakers, curated programme, and inspiring updates for Saudi students and young professionals.

Athar – Saudi Festival of Creativity in Riyadh
If you haven’t etched the dates into your calendar yet, now would be as good a time as any. Scheduled for November 5-6, the Athar – Saudi Festival of Creativity is finalising its programme as planning and preparations move into high gear.
Saudi Arabia’s largest get-together of the creative marketing industry, gathering under the roof of the Crowne Plaza Riyadh RDC Hotel & Convention Centre, is poised to generate more than 100 hours of creative content on effective strategies, artificial intelligence (AI) advancements, and current and future challenges facing the industr


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.