Coach has unveiled its Ramadan campaign featuring professional football player Farah Jefry, fashion upcycler Salima Alaoui and DJ Cosmicat.
A celebration of holiday traditions through the lens of the brand’s iconic heritage, the campaign brings Coach’s Courage to Be Real storytelling of confidence and authentic self-expression to life.
The campaign aims to embody Coach’s ethos of “Courage to Be Real,” emphasising confidence and authentic self-expression.
Through this lens, the campaign highlights the diverse cultural richness of Ramadan and showcases how individuals can embrace their true selves while honouring tradition.
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