Floward has rolled out of its new brand identity with a new logo, visual identity, packaging, and digital experience, with a shift towards becoming a house of brands.
It also launched its global brand platform, ‘Unwrap your heart’, that aims to uplift everyday expressions and inspire people to build stronger relationships through gifts and simple acts of kindness.
This shift towards becoming a house of brands represents a key step towards the company’s vision of becoming an innovative platform for all gift-givers.
Floward’s new brand identity reflects the company’s commitment to further cementing its position as an expressive and creative brand.
The custom Arabic font was
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