Hilton has announced a global ambassador partnership with Indian actress Deepika Padukone.
The collaboration is part of the company’s expansion efforts in the Indian market and is also an extension of Hilton’s global marketing platform, ‘Hilton. For The Stay’.
Choosing Padukone
According to the brand, Padukone embodies the spirit of modern India and resonates with the aspirations and ethos of the Indian traveler.
“Deepika’s iconic status in India coupled with her ability to effortlessly bridge tradition with modernity makes her the ideal brand ambassador for Hilton,” said, Mark Weinstein, Chief Marketing Officer, Hilton.
The actress’s values of “resilience, innovation and
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.