1 Podeo and Rotana Media Services signed a strategic partnership to monetise podcasts hosted on Podeo, the largest podcast platform in the region. Podeo joins RMS’s media representation portfolio, including radio, TV, streaming, and outdoor. It is primarily owned by Saudi Billionaire Prince Al Waleed bin Talal.
2 In August, Prince Badr bin Abdullah, the Saudi minister of culture signed an agreement with Waleed bin Ibrahim, the chairman of MBC Group to launch a new TV channel. It will celebrate Saudi culture and broadcast a diverse range of programmes focused on its rich history.
3 SRMG, the largest integrated media group from the MENA region, launched Asharq Discovery,
a new free-
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