Yazle has announced a partnership with Invenda, a player in the automated retail and programmatic digital out-of-home sector.
This collaboration marks a significant milestone for the digital media company as it opens doors to programmatic DOOH screens across the UAE and Saudi Arabia.
Jamie Atherton, Managing Director at Yazle, said, “We are thrilled to partner with Invenda, a leader in the programmatic DOOH space.
“This collaboration aligns perfectly with our mission to empower advertisers with cutting-edge tools and access to prime advertising landscape.
“Together with Invenda, we are poised to deliver outstanding results for our clients and elevate the DOOH advertising space in the region.”
It represents a key step in furthering the media company’s commitment to providing advertisers with reach and targeting capabilities.
Francesca Meloni, DOOH advertising director at Invenda said, “Invenda is excited to embark on this partnership with Yazle.
“By combining our programmatic technology expertise with Yazle’s creative prowess, we are confident in our ability to revolutionize the DOOH advertising experience for brands operating in the UAE and KSA.
