Ramy El Sakka (Left) and Darius LaBell
BPG (part of the WPP Network) has announced senior-level appointments in addition to hires across PR, media, UX, content and creative.
It has appointed Darius LaBelle as EVP/chief client officer to lead the agency’s CX, digital, creative, and strategy products. LaBelle has two decades of experience in strategy, brand, business growth and CX across consumer, healthcare and B2B brands in Asia, the Middle East, the US and Australia. He has worked with agencies such as BBDO, Ogilvy, Havas and Sapient and for brands like Emirates, Aldar, AbbVie, Sanofi, 3M, ANZ. Before joining BPG
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