The First Group, in hospitality, leisure, real estate and property investment, has appointed Brazen MENA to handle their communications across PR and social media for its portfolio of restaurants and its newly opened hotel, The First Collection Business Bay.
Following a four-way competitive pitch, the six-times awarded MEPRA and PRCA Small Agency of the Year has been appointed to not only elevate the brand as a whole but also firmly establish its existing F&B outlets on the Dubai scene, while simultaneously ensuring a successful launch of its latest hotel, The First Collection Business Bay, which is the second to open in the emirate, with two further properties to follow in the coming
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