Spotify shed the light on the first female ambassador for Spotify’s EQUAL Arabia, Egyptian-Moroccan rap star Perrie by featuring her on a billboard in the heart of New York’s Times Square on March 23, 2022. Her appearance on the billboard is part of EQUAL Arabia, a program launched in celebration of International Women’s Month, which aims to turn up the volume on Arab women creators and bring their voices to the world.
In addition to being featured in Times Square, Perrie appears on Spotify’s editorial space, where she is featured on the playlists EQUAL Arabia, EQUAL Destination and EQUAL Global Playlist which help her get global exposure
Perrie started singing at the age of eigh
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