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Noor Hassanein joins Grey Dubai as head of strategy

Grey Group has announced the appointment of Noor Hassanein as Head of Strategy, Grey Dubai. Working closely with Philippe Berthelot (MD, Grey Dubai), Noor will be responsible for driving business transformation, developing strategy & communication frameworks, for clients across multiple sectors including: Tech & Telcos, Finance and FMCG.

Noor joins from Ogilvy Dubai, where she was the Senior Strategy Director working on accounts such as Vodafone and the Mondelez Portfolio.
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She started in the industry


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