TikTok for Business has released the What’s Next Trend Report*, outlining what categories are set to have an impact in the UAE and KSA in 2022. The report, which explores fashion, beauty & self-care, food & beverage and technology, identifies content that saw significant growth in 2021 or remained amongst the most popular themes for Arab audiences and can have a promising impact for brands in 2022. Designed to help businesses better understand what is performing well on the platform and get a full grasp of the current state of affairs on TikTok, the What’s Next Trends Report spotlights key regional insights, rising trends and top tips for brands in 2022, alongside case studies to hel
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