Solange El Rassi, head of public relations and corporate communications at Al Aan TV
Akhbar Al Aan has rebranded with the objective of clarifying its purpose and becoming younger and more relevant to the hopes and aspirations of young adults of the region.
The independent news brand wanted to develop a fresh vision, infused with clarity and a new sense of purpose.
Building on the idea that Al Aan works ‘in the now’, telling the stories of today, the news brand has strived to sharpen its focus on giving its viewers and readers an engaging and informative experience of what’s going on at the current time.
Sol
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