Michael Ahmadzadeh, Executive Producer, electriclimefilms
How is the regional production market changing?
The MENA production market has evolved significantly over the past 5 years, in size, in creativity and in quality. In general, digitalization and technology has been the major growth drivers of production. We have witnessed a transformation of the media sector from TV, to multi-facet digital platforms, Online streaming and increased (OOH) out of home spaces, further fuelled by the region’s population increase, rise in middle class and personal disposable income.
What is the biggest challenge to regional produc
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
