FeaturedVideo & AudioAustyn Allisonposted on Jul. 15, 2017 at 1:52 amCampaign Cannes Diaries 2017: Kevin AlloccaAustyn Allisonposted on Jul. 15, 2017 at 1:52 amShare on FacebookShare on TwitterShare on LinkedIn Kevin Allocca, YouTube head of culture and trends at Google, talks about how YouTube has helped shape popular culture. And he has some advice for brands who want their agencies to produce a video that will go viral. Tags:Campaign Cannes DiariesCannescontentGooglevideoYouTubeprevious articleCampaign Cannes Diaries 2017: Laura Jordan Bambacknext articleCampaign Diaries: Mina Al-Oraibi, editor in chief, The National You Might Also LikeThe Bold Group launches seven specialised agenciesDec 20, 2024e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaignDec 20, 2024Behind-the-scenes of the stellar Dubai Sports Season integrated campaignDec 20, 2024From gaming to sports: Key takeaways from GroupM Saudi eventDec 20, 2024Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaignDec 20, 2024Vista CMO on marketing to UHNWIs in private aviationDec 20, 2024Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al EtihadDec 20, 2024Power of social media in shaping Saudi consumer behaviourDec 20, 2024Easa Saleh Al Gurg Group launches Born28Dec 19, 2024
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