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M+C Saatchi Group Middle East appoints Lana Bdeir as Chief Growth Officer

In her new role, Bdeir will lead the agency’s growth agenda across the region, with a focus on accelerating new business.

M+C Saatchi Group Middle East has announced the appointment of Lana Bdeir as Chief Growth Officer.

M+C Saatchi Group Middle East has announced the appointment of Lana Bdeir as Chief Growth Officer.

In her new role, Bdeir will lead the agency’s growth agenda across the region, with a focus on accelerating new business, sharpening M+C Saatchi Middle East’s positioning in an increasingly competitive landscape, and aligning its specialist capabilities into a cohesive, growth-driven proposition.

This is your last chance to book tickets to the first-ever Campaign Breakfast Briefing: Retail & Commerce Media on Friday, 22 May. Get yours now for actionable strategy on enhancing ROI for retail and commerce media in the region. 

She will work closely with leadership teams across the Gro


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.