Ex-Landmark executive Harish Pandey joins GoWit leadership

GoWit, a global adtech provider with expertise in omnichannel commerce and retail media advertising, has appointed Harish Pandey as Head of Growth for MENA and India. Pandey moves from his role as Head of Revenues – Retail Media at Landmark Group to join the leadership bench at GoWit, where he will lead the company’s regional expansion and drive strategic growth initiatives across key markets.

Pandey brings more than 16 years of experience in digital advertising and retail media. Besides his role at Landmark Group, he has held leadership positions at Khaleej Times, Times Group, Network18 Group and Google. Throughout his career, he has built and scaled revenue and retail media businesses, with expertise in first-party data monetisation, endemic and non-endemic demand, and omnichannel commerce strategies.

In his new role at GoWit, Harish will be responsible for identifying growth opportunities across key verticals and regional players in retail media, while leading retailer acquisition and strategic account development efforts across India and MENA regions.

He will also focus on expanding demand partnerships and unlocking new ad revenue channels, working closely on pipeline management, deal strategy, negotiations, and closures to accelerate GoWit’s regional presence and growth.

On his appointment, Pandey said that retail media across MENA and India is at a pivotal stage of growth.

“I’m excited to join GoWit and work closely with the team to build scalable, impactful solutions for retailers and brands across the region,” he said.

The appointment also builds on GoWit’s momentum within the MENA region, including the recent opening of its Dubai office and its partnership with Publicis Media Middle East. As such, GoWit has tasked Pandey to work closely with regional retailers to monetise their ad inventory into high-margin revenue streams.

Pandey also brings GoWith a strategic partnership with his company AdOmega, which specialises in on-site, off-site and in-store retail media and programmatic advertising. The partnership aims to help retailers and brands build more effective, data-driven retail media ecosystems, combining technology, market expertise, and regional reach for truly comprehensive and scalable results.