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Activision launches Call of Duty: Black Ops 7 in Saudi Arabia with influencer showdown

Call of Duty: Black Ops 7's launch event in Riyadh celebrates connects with the Kingdom's gamers through memorable, localised experiences.

Black Ops 7

Activision and the Saudi Esports Federation (SEF) hosted the official launch event for Call of Duty: Black Ops 7 on Friday, November 14, 2025, at SEF Arena, BLVD City, Riyadh. The launch was a strategic move to spotlight one of the world’s fastest-growing gaming and esports markets, connecting local communities – primarily highly engaged young gamers in the region.

The event brought together Saudi Arabia’s gaming community, content creators, and media to celebrate the arrival of the new Black Ops game. Attendees experienced the game’s latest innovations, including the enhanced Omni movement system, the all-new Wall Jump mechanic, and the return of Round-Based Zombies with the largest


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Shantelle Nagarajan is Campaign Middle East’s Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.