Viola Communications, a subsidiary of Multiply Group PJSC, the Abu Dhabi-based integrated marketing agency with over two decades of experience in the UAE, has announced a strategic partnership through an MoU with NIM Digital, a UAE-born technology and digital transformation partner. The collaboration unites Viola’s creative, communications, and digital marketing expertise with NIM Digital’s UX/UI design, AI-driven development, immersive experiences, and data analytics capabilities.
“Our partnership with NIM Digital enables us to deliver cutting-edge digital solutions that blend creativity with technology,” said Piero Poli, CEO of Viola Communications. “As two innovators rooted in the Emirates, we share a deep understanding of the nation’s ambitions and the evolving needs of local organizations. Together, we’ll craft immersive, data-powered experiences that not only engage audiences today but raise the bar for digital excellence across the region.”
“The collaboration between NIM Digital and Viola brings together the best of technology and creativity to accelerate digital transformation across the UAE,” said Rani Saddi, Co-Founder and CEO of NIM Digital. “Together, we’re helping brands unlock new levels of engagement, insight, and performance through data-driven, human-centered digital experiences.”
This strategic partnership underscores Viola’s role in advancing the UAE’s digital ecosystem, giving clients access to next-generation solutions in digital marketing, AI, and immersive experiences that drive sustainable growth and meaningful impact.
