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PRCA MENA calls for agency members to join its Boards

Conrad Egbert, Head of PRCA MENA, said, "We’re building a foundation that reflects the ambition and energy of our region’s communication industry."

PRCA MENA has officially opened applications for senior professionals to its in-house and agency members to join its Boards.

PRCA MENA  has officially opened applications to its in-house and agency members to join its Boards. PRCA MENA Boards play a pivotal role in guiding the strategic direction of the association and representing the voice of the region’s PR and communication industry. With growing membership across the Middle East and North Africa, its Boards will help shape key initiatives across advocacy, industry standards, talent development, and member engagement.

PRCA MENA invites senior professionals from its member network to submit a short Statement of Intent outlining their interest in joining its Boards. Applicants must be PRCA MENA members, be director level or above and demonstrate a commitment to contributing meaningfully to the association’s growth and the industry’s advancement.

Conrad Egbert, Head of PRCA MENA, said, “We’re building a foundation that reflects the ambition and energy of our region’s communication industry. This is an opportunity to be part of a leadership group that drives change, challenges norms and strengthens the role of PR and communication across MENA.”

Sarah Waddington CBE, CEO of PRCA, added, “Our members are at the heart of everything we do. A strong, representative Board ensures that PRCA MENA remains relevant, accountable and ambitious in its mission to serve and elevate our industry. We look forward to receiving expressions of interest from across our vibrant member base.”

the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on influencer marketing and the luxury industry, and is also tasked with the brand’s social media presence. Alongside her daily reportage, she produces and edits video content for Campaign’s digital platforms — including Reels, interviews, and behind-the-scenes features. She specialises in capturing how brands build emotional connections with their audiences by prioritising relevance and authenticity through co-creation and storytelling.