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posted on May. 15, 2025 at 9:20 amMay 15, 2025

BRASH deepens presence in Saudi Arabia with Regional Director appointment

posted on May. 15, 2025 at 9:20 amMay 15, 2025

Based in the BRASH Riyadh studio, Chibli will spearhead new business opportunities across the Middle East region.

Mou’nes Chibli, Regional Business Director - KSA, BRASH

Mou’nes Chibli, Regional Business Director - KSA, BRASH

Global brand agency BRASH has expanded its leadership team with the appointment of Mou’nes Chibli as Regional Director, deepening its presence in the Kingdom of Saudi Arabia.

Based in BRASH’s Riyadh studio, Chibli will spearhead new business opportunities across the region. This senior leadership role is a pivotal step for BRASH as it looks to strengthen its presence on the ground, build its growing local team and expand capabilities to meet increasing demand across the Kingdom.

John Brash, CEO of BRASH, said, “Saudi Arabia is undergoing an extraordinary transformation, and we’re proud to be playing a role in shaping its next generation of cultural, commercial, and tourism destinations.

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Tags:appointments Brash John Brash KSA Mou’nes Chibli Regional director Saudi Arabia

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.