An integrated media campaign promoting Jordan as a tourist destination is being rolled out across the GCC and North Africa.
The ‘Yes, It’s Jordan’ campaign is the first work to be produced by entourage since winning the Jordan Tourism Board account.
Mohammed Tayem, entourage’s founder and managing director, said: “We are determined to reinvigorate the tourism offering of Jordan with a surprise campaign for Middle East travellers. Unlike past campaigns, we have focussed on the lesser known destinations and tourism activities of this beautiful country.
We have delivered work that will position Jordan as the most preferred choice of destination in the upcoming holiday season.”
Project Yes, It’s Jordan
Client Jordan Tourism Board
Agency entourage marketing and events
Creative director Socrates Raymond
Director of strategy Abhiroop Sen
Art director Firas Hammoudeh
Senior graphic designer Samantha Hettiarachchi
Photographer Eyad Shamiyeh
Copywriter Mohammed Al Hamood
Senior account manager Hicham Monzer