Reddit has partnered with OpenAI to bring its content to chatbot ChatGPT.
The agreement highlights Reddit’s effort to expand its revenue sources beyond advertising. OpenAI will become a Reddit advertising partner.
The partnership will help users discover and engage with Reddit communities. OpenAI will access Reddit’s Data API, which provides real-time, structured, and unique content from Reddit.
This will enable OpenAI’s AI tools to better understand and showcase Reddit content, especially on recent topics.
Brad Lightcap, COO at OpenAI, said: “We are thrilled to partner with Reddit to enhance ChatGPT with uniquely timely and relevant information, and to explore the possibilities to enrich the Reddit experience with AI-powered features.”
Steve Huffman, Reddit Co-Founder and CEO, said: “Reddit has become one of the internet’s largest open archives of authentic, relevant, and always up to date human conversations about anything and everything. Including it in ChatGPT upholds our belief in a connected internet, helps people find more of what they’re looking for, and helps new audiences find community on Reddit.”
Steve Huffman, Co-Founder and CEO at Reddit, said: “Reddit has become one of the internet’s largest open archives of authentic, relevant, and always up to date human conversations about anything and everything. Including it in ChatGPT upholds our belief in a connected internet, helps people find more of what they’re looking for, and helps new audiences find community on Reddit.”