When Maurice Levy gathered his most senior executives together in San Francisco this autumn, one of the most obvious items on the agenda was the need to find a new route to dynamic growth. After a run of disappointing financial results, Levy needed a new story to tell. This month he told it.
Publicis Groupe is restructuring its business model by breaking down its disciplines into four ‘solutions hubs’ with each client led by a chief client officer, effective as of January 2. The modification of the company’s business model puts clients “at the heart” of the organisation, according to a statement from Publicis Groupe. The company’s current structure is built around the concept
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