PRCA restructures board in the MENA region

The Public Relations and Communications Association Middle East & North Africa (PRCA MENA) has announced the restructure of its MENA Regional Board.

The restructure is aimed at strengthening “strategic direction and industry representation” in the MENA region.

The MENA Regional Board serves as the guiding force behind PRCA MENA’s initiatives, ensuring alignment with industry standards and “fostering excellence” in the field of public relations and communications.

The restructured board brings together a range of industry leaders, who will use their collective expertise and insights to “propel” the organisation to “new heights”.

The newly appointed members of the PRCA MENA Regional Board are:

  • Ahmad Itani, Founder & CEO, Cicero & Bernay Communication Consultancy. Chairman, PRCA MENA
  • Alexandre Beaulieu, Founder & CEO, TBWA DJAZ
  • Claire Micheletti, Founder & Joint Managing Director, Cosmopole Consultancy
  • Howard Kosky, CEO & Founder, Markettiers4DC
  • Ibrahim Al Mutawa, Co-founder and Managing Partner, Jummar PR
  • Imad Lahad, Managing Director, APCO Worldwide Dubai
  • John Rynehart, Managing Director, Seven Media
  • Joseph Nalloor, Discipline Lead – School of Communication, Murdoch University Dubai
  • Kamal Taibi, Founder & CEO, StratëusGroup
  • Khaled Alshehhi, Executive Director Marketing and Communications at UAE Government Media Office
  • Laureline Schwarz, Head of Global Corporate Communication, PR, Public Relations at Al-Futtaim Automotive
  • Louay Al Samarrai , Joint Managing Director, Co-Founder, Active (Digital. Marketing. Communications)
  • Natalie Amos, Managing Director – Lifestyle MENA at Four Agency
  • Natasha Hatherall-Shawe, Founder and CEO, TishTash Communications
  • Nick Sandham, Vice President, Corporate Communications, Alshaya Group
  • Petra B Spanko, Regional Director, Katch International
  • Samantha Bartel, CEO & Managing Partner, Instinctif Partners MENA

“We are delighted to unveil the restructuring of our MENA Regional Board, signifying our commitment to championing excellence and innovation in the public relations and communications landscape across the MENA region.

“The wealth of knowledge and experience brought forth by our board members will be instrumental in shaping the future trajectory of our organisation and advancing the profession as a whole,” remarked James Hewes, CEO of PRCA.