OMD reshuffles management in KSA

Among other changes, Faisal Shams, business unit director at OMD UAE, has been promoted as GM of OMD Arabia.

OMD Arabia has announced management restructuring in Saudi Arabia and named new general managers for its offices in Riyadh and Jeddah. This follows ‘significant increase in billings in 2014’, claimed a note from the agency.

Toni El Rahi, previously general manager of OMD Riyadh, has taken the role of business development director for OMD Arabia’s parent company, Omnicom Media Group Saudi Arabia, reporting to CEO Choucrallah Abou Samra. He will also hold the general management responsibilities of PHD Riyadh.

Faisal Shams, previously a business unit director at OMD UAE, has been promoted to general manager for OMD Arabia. He will also manage its Riyadh office.

Hani Dajani has been promoted from head of planning to general manager of OMD Jeddah, reporting to Shams.

Abou Samra said, “With his experience, Toni is ideally placed to steer growth for the whole group. Faisal has managed some of our most demanding clients in the past and demonstrated unique leadership skills. Hani has always led from the front with clients and prospects, ensuring the OMD product is of the highest quality. I have full confidence in their ability to navigate our growth and pioneer the way forward for our clients, partners and the industry.”

The appointments came into effect on 1 January 2015.