Majid Al Futtaim enters luxury home and beauty categories

The mall operator said it continues to meet the 'growing consumer demand for digital and omnichannel experiences'

Image Credit: Majid Al Futtaim

Majid Al Futtaim has entered two new categories as it continues to expand its footprint in the region.

The shopping mall operator added Luxury Home and Beauty in the first half of the year, it said.

Majid Al Futtaim’s Lifestyle business opened 11 new stores in the first six months of 2023, adding Italian furniture brand Poltrona Frau and Japanese skincare firm Shiseido among others.

In its latest financial results for the period ending June 30, Majid Al Futtaim said it will continue looking at strategic choices “that support the evolving needs of our customers, colleagues and communities across the region.”

Shopping malls footfall increased 12 per cent, boosted by Mall of the Emirates recording its highest ever first-half footfall.

Over the same period, Majid Al Futtaim opened five new stores across the region, including two further Supeco low-cost, hybrid concept stores in Egypt.

“These efforts underline the Group’s continued work to meet the growing consumer demand for digital and omnichannel experiences,” Majid Al Futtaim said.

Its entertainment business continues to expand its footprint across the region. In June, the group opened Snow Abu Dhabi, the capital’s first indoor snow park and its fourth snow destination.

Sustainable impact

Majid Al Futtaim has been prioritising long-term sustainable growth aligned to science-based targets and validated by the Science Based Targets initiative (SBTi).

The group says it remains on track to become net positive in carbon and water by 2040 and through its commitment to phase out single-use plastics.

It is supported by government-mandated taxation in the UAE, Majid Al Futtaim has achieved 82 per cent reduction in the consumption of single-use plastic.