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LEGO Group launches LEGO-themed Fortnite

Credits: LEGO

The LEGO Group launched a new game called LEGO Fortnite in collaboration with Epic Games.

The “new survival crafting game” is an additional playable mode inside Fortnite.

Within LEGO Fortnite, players can explore vast, open worlds combining LEGO building and Fortnite’s landscape.

The game is designed for people of all ages and “aims to encourage creativity, experimentation and collaboration through play”.

In a statement, LEGO said that the LEGO Fortnite was the first experience to come from the partnership with Epic Games.

It also indicated that they would launch more LEGO-themed games inside Fortnite starting early next year.

Last year, the LEGO Group and Epic Games announced their partnership to shape the future of the metaverse and make it fun and safe for all.

Together with Epic Games, LEGO aims to develop fun and safe digital spaces for children and families and build positive digital play experiences for young players.

Niels B. Christiansen, CEO of the LEGO Group, said: “Our partnership with Epic Games is focused on developing digital play experiences that are designed to be fun and safe, and have the potential to bridge the worlds of physical and digital play to inspire kids.

“Together with Epic Games, we are building digital worlds designed with kids in mind from the outset – we hope other creators and brands are inspired to do the same.”

Tim Sweeney, CEO & Founder, Epic Games said: “LEGO Fortnite offers players a new way to express themselves through worldbuilding and is an important step forward in the evolution of the Fortnite ecosystem.

“We look forward to continuing to partner with The LEGO Group to build immersive digital play spaces that are fun for kids and all types of players.”

Credits: LEGO

 

 

They also set up pop-ups as part of the launch of LEGO Fortnite. Setting up four giant LEGO brick-built Supply Llamas in New York, London, Tokyo and Sydney – each standing 12 feet tall and made up of 234,623 LEGO bricks.