Dove has partnered with Nike to launch the Body Confident Sport online coaching programme.
The coaching tool is proven to reduce self-objectification and increase body-esteem and will be delivered through a global network of organisations in schools and sports clubs.
The programme builds on Nike’s and Dove’s long standing commitments to support girls and aims to reach more than one million young people around the world.
Body Confident Sport is a first-of-its-kind, scientifically-proven set of coaching tools to build body confidence in 11–17-year-old girls.
Coaches can be powerful role models to create a positive environment for girls in sports, one that prioritises sel
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
