The Work

‘Try Not to Enjoy It’: Riyadh Season unveils promo film ft. Speed, KSI and MrBeast

Anup OommenOct 2, 2025

Samsung MENA’s latest campaign says ‘You Deserve More’

Shantelle NagarajanOct 1, 2025

MINI celebrates Saudi National Day with culturally-rooted campaign

Shantelle NagarajanOct 1, 2025

Ellington Properties highlights ‘lifestyle curator’ role in ‘Live By Design’ campaign

Anup OommenSep 30, 2025

Urban Company cuts through the noise to launch ‘instant cleaning’ in the UAE

Anup OommenSep 30, 2025

Low profiles get the spotlight in latest PUMA Middle East campaign

Shantelle NagarajanSep 29, 2025

Companies For Good unveils ‘bold’ rebrand matching ‘good intentions’ with ‘meaningful action’

Anup OommenSep 26, 2025

Gillette gives the region’s dads a Father’s Day to remember

Shantelle NagarajanSep 26, 2025

AED 500,000 hook: Holo UAE campaign drives leads, engagement, brand affinity

Anup OommenSep 25, 2025