Campaign’s Digital to Watch 2023 – Alexi Bsoussi, Senior Performance Associate, Carat Dentsu

Campaign’s Digital to Watch 2023 – Alexi Bsoussi, Senior Performance Associate, Carat dentsu

Age: 26

Nominated by Maya Chams, Business Director:
Alexi has been a valuable member of our team for the past 2 years. He consistently demonstrates a positive attitude and a willingness to go above and beyond to ensure the success of our projects. Alexi has excellent communication skills and is always willing to lend a hand to his colleagues.

In addition to his dedication,  Alexi has a great personality that makes him a pleasure to work with. He is kind, respectful, and always brings a positive energy to the team. He can motivate others and create a collaborative environment that allows everyone to work together effectively.

Career highlights

I decided to join dentsu – Carat in May 2021 as a Performance Associate, and I had the opportunity to work on several accounts across the MENA Region, including Mastercard, where I was able to improve my Social and Search Ads skills, while working with the best team anyone could ask for. With the right guidance, assistance, and working on different platforms while being involved in several aspects of media, I was able to get promoted after 11 months to Senior Performance Associate, where I am currently managing a team of 3 enthusiast, motivated and fast learning executives in Lebanon.

Guiding principles

1- Always treat others the way you want to be treated.

2- Live with Integrity.

3- Strive for continuous improvement.

4- Embrace Change.

5- Live with purpose.

Side hustle

Everything about martial arts, from watching every single fight event, to practicing boxing every single day.

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