Al Habtoor Group has given details of a new TV channel to be based out of Beirut.
In a major expansion of its business portfolio, Al Habtoor Group said the channel “promises to offer extensive job opportunities and serve as a beacon of positivity in the media landscape.”
The channel will initially create about 300 jobs in fields including journalism, production, art, and more, with additional jobs expected to be added as the project expands.
Khalaf Ahmad Al Habtoor, Founding Chairman of Al Habtoor Group, said: “The resilience and spirit of the Lebanese are truly inspiring. We aim to harness this energy to spread hope, happiness, and positivity through our new channel. Our commitment is not only to establish a channel but also to foster a thriving media environment for professionals.”
He added: “This venture is more than just broadcasting. We are dedicated to empowering the local workforce and contributing positively to Lebanon’s economic revival.”
The initiative has received encouraging feedback and support from the Lebanese government, ensuring a smooth licensing process and a hospitable environment for the project.
Al Habtoor Group is developing a studio city in Lebanon on a plot of 100,000 sq metres, which is set to become a vibrant hub for film and TV production, thereby boosting the country’s attractiveness as a prime location for international filmmakers.
“Emerging from years of global hardship, the mission of the new TV channel is clear: to inject positivity into the daily lives of its audience, with a focus on uplifting content ranging from cultural showcases and social discussions to sports, entertainment, and health awareness.
“Our programming is crafted to inspire and motivate not only the youth in Lebanon but also people around the world, encouraging them to embrace positivity and pursue their dreams,” Al Habtoor added.
Al Habtoor operates in the UAE and international markets, flying the UAE flag in numerous cities around the world, including London, Vienna, Budapest, Beirut, and Springfield in the state of Illinois, USA.
It has businesses in multiple sectors including hospitality, automotive, real estate, education, insurance, and publishing.