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UAE-based Alternative Digital Agency expands to South Africa

Alternative Digital Agency aims to continue its mission to empower businesses with the tools needed for digital success with this expansion.

Alternative Digital AgencyYash Ganatra, Managing Director, Alternative Digital Agency

Building on two decades of growth and innovation, Alternative Digital Agency has announced its expansion into the African market with the opening of a new office in South Africa.

With this move, the digital marketing and branding agency aims to bring transformative digital solutions to a wider audience.

The South Africa office will be helmed by Nancy Moodley, an accomplished leader with a proven track record in customer experience, digital strategy, and CRM. With more than 14 years of experience leading digital transformation initiatives across the African continent, Moodley has developed and implemented global best practices, transforming creative business strategies into impactful marketing and digital initiatives.

“This expansion is not just about growth, it’s about impact. We believe in empowering businesses with transformative digital strategies, and with Nancy leading our African operations, we are confident in delivering exceptional value to clients across the continent,” said Yash Ganatra, Managing Director, Alternative Digital Agency.

Moodley is tasked to spearhead the agency’s expansion in Africa, ensuring that clients receive cutting-edge solutions tailored to the unique dynamics of the continent’s markets. The agency hopes her vision and expertise will be pivotal in driving the agency’s success in this exciting new chapter.

“Her leadership and industry expertise align perfectly with our vision of shaping the future of digital marketing in emerging markets,” said Ganatra.

He also explained that the expansion into Africa is more than just a geographical move — it’s a strategic initiative to bring Alternative Digital Agency’s expertise to markets hungry for digital transformation.

The new South Africa office will enable the agency to deliver its services to a broader range of clients, helping businesses across the continent navigate the digital landscape with confidence and success.