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Shantelle Nagarajan
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Saudi’s Mpire Group acquires creative marketing agency Arena13

Shantelle Nagarajan
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With the acquisition, Mpire Group hopes to position itself as a full-service marketing provider to brands and clients in the Kingdom.

Leadership at Mpire Group and Arena13.
Mpire Group, a Saudi-based holding company with over 20 years of industry experience, has announced its acquisition of Arena13 Agency.
The move comes as the creative marketing agency’s strategy and work seamlessly aligns with Mpire’s vision to deliver bold creative solutions to its clients.

“Our acquisition of Arena13 is a testament to Mpire’s commitment to innovation and growth,” said Sultan Al-Turki, Chief Executive Officer and Partner of Mpire Group. “We’re investing in fresh strategies and tools that elevate our clients’ success.”

The integration of Arena13 and


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Tags:acquisitionagencyAlaa SharbatlyArena13marketingMohsen RashadMpire GroupSalma AlwanSultan Al-Turki
the authorShantelle Nagarajan
Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.
All posts byShantelle Nagarajan

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