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Platformance.io announces MENA Head of Communications appointment

The newly appointed communications head will oversee PR, content, thought leadership, and brand building duties.

Hamza Sarawy, MENA Head of Communications, platformance.io

Hamza Sarawy has been named the new head of communications at platformance.io for the MENA region, effective 1 July 2024.

The agency is a next-generation media and ad tech solutions platform that aims to connect brands to consumers in a pay-per-outcome model.

Sarawy has been an active advocate of the communications industry and a seasoned content professional with multilateral expertise and a deep understanding of the market.

With more than a decade of communications and thought leadership experience, he blends agency world experience with entrepre


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