Campaign Middle East features a Saudi Work section which includes a selection of some made-for-KSA campaigns for this year.
From innovative digital strategies to culturally resonant creative executions, these campaigns highlights the evolving narrative of advertising in Saudi Arabia, reflecting both the unique challenges and boundless opportunities in this dynamic market.
IFTAR IS ALWAYS BETTER TOGETHER
Client: Abdul Latif Jameel Motors (Toyota)
Agency: Serviceplan Experience
The Ramadan campaign from Serviceplan Arabia and Abdul Latif Jameel Motors – Toyota takes a different approach to the Holy Month. Set in the corniche of Saudi-city Khobar, the ad takes a more comedic ap
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