In an era marked by uncertainty, where the aftershocks of a global pandemic still resonate, the luxury industry finds itself on the cusp of evolution.
As winter unveils its challenges, one must ask: What, in such a landscape, does luxury truly signify? And how does one guarantee a triumphant regional luxury launch?
Despite economic tremors, the luxury sector has shown remarkable resilience.
Brands like Hermès, Miu Miu, and even Burberry have not only weathered the storm but have, in fact, thrived. However, thriving in the luxury market isn’t solely about premium price tags or mere exclusivity.
Historical stalwarts such as Chanel, Loewe, and Burberry, have always been attuned to shiftin
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