Bachaalani (l) and Abdelnour
Replaces Mario Abdelnour, who has moved to OMG MENA in a similar capacity.
Elie Bachaalani, previously head of investments at PHD UAE and group director – digital investments at Omnicom Media Group MENA, has moved to OMD UAE to lead its trading function. He has been with the group since 2006.
Bachaalani replaces Mario Abdelnour, who has moved to the Omnicom Media Group as investments director.
“Elie will continue the work that Mario has been doing and add his own touch. As we continue to move away from ‘ad spend’ to media investments, we are evolving the way the trading function
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