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Why great advertising is stayin’ on Yas Island

Yas Island’s new Chief Island Officer Jason Momoa helps people live it up with a new campaign

 

Image Credit: YAS Island

If you’ve caught one of Yas Island’s new Chief Island Officer starring Jason Momoa, you’re in the company of almost a quarter of a billion people. 

It’s been hard to miss this campaign online in recent weeks, with fans around the world excited to see what the Aquaman star will get up to next. 

And if you’ve really been paying attention, you’ll also know this isn’t a one-off success for Yas Island – a regional destination whose name is quickly growing on the global stage.  

Over the past couple of years, Yas Island and their creative agency Momentum MENA have created the viral  Stayin’ On Yas, a homage to the Bee Gees’ disco


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