First client to chair category; eligibility extended to allow three years’ shortlisted work.
Lions Festivals have announced that Wendy Clark, president of sparkling brands and strategic marketing, Coca-Cola North America, will chair the Creative Effectiveness jury at the Cannes Lions International Festival of Creativity 2015.
In another first, organisers have announced that shortlisted and winning work from the past three years of Cannes Lions are now eligible for entry in the Creative Effectiveness Lions. Until last year, only entries from the preceding year’s awards were admissible.
First client to chair jury
This is the first time the jury for this category will be led b
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