Riyadh has launched new ad opportunities on buildings, taxis and buses in three stages.
Remat Al-Riyadh Development Company, the development arm of the Riyadh municipality, has launched investment opportunities in outdoor advertising across Saudi Arabia’s capital city.
The Deputy Mayor of Riyadh Municipality for Investment and Privatisation, Salman Al-Dahmash, explained that these opportunities are part of the Riyadh advertising masterplan.
The aim is to enhance the city’s image and prevent the unregulated spread of billboards on streets.
The first tranche of opportunities include building fronts on premium roads in the city, including King Fahd Road, Prince Turki bin Abdulaz
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
